Target Will Not Sell Plus-Size Lilly Pulitzer Clothing in Stores and People Are Pissed—Get the Scoop

Article By: Nicole Adlman

Another day, another consumer outrage.

The good news was that Target's Lilly Pulitzer collaboration would be one of its first designer collections to offer plus-size clothing. The not-so-great news came later, when the retailer announced via Twitter that it would not offer that range of sizes in stores. "The plus sized collection will be available online only," was a message in response to a user question about the line that appeared under Target's AskTarget handle, and one that ignited a Twitter debate.

"How are you gonna add plus sizes to your collaboration & not let the people know? Setting yourself up for failure," plus-size blogger Sarah Conley tweeted, before adding: "They're really saying we only want 40% of customers to be seen in store."

"I'm excited about the offering but I'm really sad that we won't be getting the shopping experience," Jeniece Hosey wrote. "I feel like we got served steak on a garbage can lid... like my Grandma used to say..."

For the record: It seems that Target is using the online sales from this limited edition collection as an indicator for how such sizes would perform in stores.

Read the full article here.

This post has been curated and is not the work of BTT LLC. Did you find this article helpful/Entertaining? Tell us what you think. Did you like this article? Tell us what you think. Shop BTT our trendy online store for the latest trends, trendy fashion, and more at www.btrendyt.com.

#lillypulitzer #target #girltalk